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Our Philosophy
- Sustainable,
- Ethical,
- Organic,
- Local
At The Breadman we have been practising all of that right from the beginning in 1993.
But we don't have a big state of the art 'Green' building, we don't used hi-tech packaging that may be able to recycled, (depending on where you live) and we don't go on and on about how we are ORGANIC.
What we do is to run our business along rather old fashioned principles. That's the sort of people we are. And the sort of things we do are:
- Put our people first - yes, we know it's one of the current corporate buzz words - but we really mean it. It sounds simple, but we believe that bakers are artisans and they need to be happy in their work to make the best products. Bread is a living thing and the best bread is baked by people who care about their creations.
- We bake to order to minimise waste and returns.
- We re-use second hand boxes (call it recycling if you will) to send our goodies around the country.
- Packaging is simple and the minimum we can use for food safety reasons, and we pack everything by hand - no big fancy machines, so every loaf and cracker has been individually inspected by a human - how's that for quality control?!
- Our purchasing decisions are made based on locality, type of business (we try to deal with like-minded people), quality, and finally price. It's all very well being high-minded about these things but part of our philosophy is also that our products need to be realistically priced for many to afford - we aren't into price-gouging or cashing in for the sake of it.
- We love local growers and we love knowing where our ingredients really come from. Organic is a tag put on so much these days and we don't have the time or resources to go and check out every product from overseas that makes the organic claim.So we try to make sure we know the provenance of our ingredients where ever we can. Have a look at our page about Proventarians under 'Bread Facts' if this sort of thing interests you....
- We listen to our customers - and they aren't shy about letting us know what they think! We are setting up Facebook and Twitter sites as well as this web site so that we can get even more feedback.